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We Build Experiences that Move People.

Rocketlane Propel User Conference

Groundswell Group is a global experiential marketing and brand activation studio. We partner with high-growth companies, emerging market leaders, and bold brands to create the human connections that bring people together and drive businesses forward.

Whether you’re launching in a new region, expanding globally, or deepening engagement with your existing community, we make sure your message isn’t just heard, it’s felt.

Our Services

We translate your business goals into clear activation plans that drive awareness, engagement, and momentum – grounded in insights, audience alignment, and measurable outcomes.

We create moments that spark real connection—product launches, thought leadership, live brand showcases, partner experiences, customer events, user conferences, and more.

We craft the stories and visual narratives that turn moments into movements—film, social content, brand storytelling, speaker and founder narrative development.

We bring your brand to life in ways people remember—immersive environments, community-driven gatherings, cultural moments, pop-ups, and identity-led experience design.

We specialize in building meaningful, high-impact engagements outside the traditional conference booth.

Think: intimate conversations, curated networking, founder & customer storytelling, and relationship-first brand building that stands out against the noise

simulated racing

Meet Our Clients

freshworks
Sun Bum
Multiplier
Amagi
Chargebee
Fieldguide
SuperOps.AI
Sprinklr

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